DDG, also known as PontiacMadeDDG, has become a prominent figure on YouTube and in the rap world. Showing off his musical skills, the rapper has now become a millionaire. With massive followers across various platforms, how much has DDG net worth grown so far? Let’s get to know.
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Who is DDG?
DDG is an ingenuous American rapper and YouTuber. Born Darryl Dwayne Granberry Jr., DDG raised his popularity as a YouTuber first, then went up to the stairs, becoming a professional rapper after going viral. He’s also a singer-songwriter, vlogger, and entrepreneur.
Granberry started his YouTube career in 2014, making vlogs and reviewing content. His videos quickly caught the internet’s attention. He then took this career seriously after graduating from high school in 2015.
After several of his songs became popular on streaming sites, in 2018, DDG got signed by Epic Records. Then, in 2020, he co-founded his very own label, Zooted Music, alongside managers Eric O’Connor and Dimitri Hurt. DDG’s most popular song on YouTube is the remixed version of his single Moonwalking in Calabasas.
|Darryl Dwayne Granberry Jr.
|October 10, 1997 (age 26)
|Pontiac, Michigan, US
|5 feet 6 inches (1.68 m)
|Rapper, Singer-songwriter, YouTuber
|Hip hop, Trap, R&B
|Instagram, Facebook, Twitter
DDG Net Worth
As of 2024, 26-year-old rapper DDG owns $2 million in net worth. The Pontiac native started making money far before signing any record label or releasing albums. And his major sources were his YouTube channels, music streaming sites, and other social media. Becoming a professional rapper, DDG has established himself as a multimillionaire.
Born in October 1997, Darryl Dwayne Granberry Jr. aks DDG hails from Pontiac, Michigan. He grew up with his younger brother, DUB, and two sisters, Tawanna and Tiara. Granberry had his early roots in the diverse landscape of International Tech Academy. There, he stood out as the highest-performing student.
After completing high school life, Granberry ventured into higher education at Central Michigan University. However, the conventional path of college life soon took a detour. Drawn by the allure of a burgeoning YouTube career that was raking in a reported $30K per month, Granberry made up his mind to be a professional YouTuber.
As planned, he dropped out of Central Michigan. With Hollywood, California, as his destination, Granberry embraced a full-time role as an entertainer. Leaving behind lecture halls and textbooks, he eventually stepped onto the stage of content creation and entertainment.
Source Behind DDG Net Worth
DDG’s financial standing has been bolstered by revenue from YouTube, music streaming, brand partnerships, and his entrepreneurial endeavors. The combination of these income sources has contributed to his growing net worth.
DDG’s career in music traces back to his early days. It started from where the beats echoed in a studio where his father worked as an audio engineer. As a young artist, he didn’t shy away from making a bold entrance, dropping a diss track titled Big Boat aimed at Lil Yachty.
His music creation continued with noteworthy collaborations and releases. In 2016, DDG released tracks like Balenciagas and Free Parties, produced by Zaytoven. The joint venture with Famous Dex on Lettuce turned heads, even catching the attention of WorldstarHipHop.
Big Hit And Debut Album
DDG’s new single, Givenchy, released in November 2017, brought him a significant milestone. It went viral on YT, amassing over 25 million views. This ultimately earned him massive recognition as a potential breakout track by Complex.
Also, it paved the way for DDG’s debut EP, Take Me Serious, dropping on March 2018. As well as, this achievement led DDG to ink a record deal with Epic Records in June 2018. His other single, Arguments, was released under the label, and it secured Gold certification. EPs like Sorry 4 the Hold Up were released after that.
In November 2019, DDG finally released the first track from his first studio album, Valedictorian.
In 2020, the chart landscape felt the impact of Moonwalking in Calabasas. It’s his most successful and streamed single that not only entered the Billboard Hot 100 but also earned platinum status. Collaborations with OG Parker resulted in the mixtape Die 4 Respect, selling over 12.5K in its first week.
DDG’s sonic journey took a cosmic turn in February 2022 with the release of Elon Musk, featuring Gunna. Beyond the beats, DDG made waves by shooting a music video with NASA’s Zero Gravity Training.
He made another achievement with the release of his second studio album, It’s Not Me It’s You, in 2022. Boasting collaborations with Gunna, NLE Choppa, Polo G, Kevin Gates, and Babyface Ray. The album spotlighted DDG’s skill even more as a versatile artist.
People may think he has made this fortune from his professional music career and album sales. While it’s true, his other major source of income is his YouTube career. As the rapper himself has mentioned, YouTubers earn more than rappers.
DDG currently maintains four YouTube channels; he creates a variety of content, including vlogs, reactions, challenges, and music-related videos. Combining, he has 11.7 million subscribers and more than 1.2 billion views on his channels. Just from the ads revenue and sponsorships, DDG makes millions annually.
Based on his current audience and channel popularity, DDG earns up to $125-200K monthly and $1.5-2 million yearly. He has also partnered with several brands. He released his own merchandise and clothing line, which are available on his website.
With all these sources, no wonder how DDG’s net worth increased within just a few years. And it’ll continue if he keeps up the pace just as now.
In a surprising revelation in 2022, it was publicly announced that DDG and Halle Bailey were romantically involved. Their relationship came into the limelight when they were first seen together at an Usher concert in January 2022. The couple’s love story took another beautiful turn in 2024 when they joyfully welcomed their first child, their son, Halo. Halle Bailey shared the delightful news, putting an end to months of speculation about her pregnancy.
DDG, the music sensation, isn’t just hitting the charts – he’s also making big moves in expanding his properties. He bought his first-ever mansion on his own in Michigan, USA that cost him $2.4 million. And he spent an extra $700K for its renovations. He’s not only into U.S. real estate but also has a fancy house in Milan, Italy, which cost him $3 million.
Recently, in 2023, he bought another mansion for a whopping $10 million! The rapper gave his tours for each house on his YouTube vlog.
How much money does DDG make?
$200K per month (estimated).
How many siblings does DDG have?
Five younger brother DUB, two sisters, and another brother on his father’s side.
How did DDG and Halle meet?
Pontiac rapper DDG and Halle Bailey met at an Usher concert in January 2022.
While DDG net worth is impressive, his journey to come to this point is praiseworthy. From a YouTube sensation to a music star, this reflects his determination and diverse talents. Whether he’s dropping chart-topping singles or entertaining his YouTube audience, DDG is an admirable influencer to others.